Ever felt like it’s your Destiny 2 travel to a different world? Where you can switch between combative anime characters, counter-terrorists running to diffuse a ticking bomb, spell-casting wizards battling ogres… or something different altogether? For millions of viewers, this is the world of Twitch.tv and what they do in their free time.
So, if you’re feeling down because you lost a game or want to know what your kids are up to on their phones, have a look at our run-through of Twitch stats.
Let’s stream away!
Top 10 Twitch Statistics
- 9.3 million active Twitch streamers broadcast on 102,000 active channels in June 2021
- The Twitch app was downloaded 22 million times in Q1 2021
- The UK had 1.3 million active Twitch app users in June 2021
- The UK was the second-largest Twitch market by downloads in 2020
- Twitch has 3x as many concurrent viewers and 10x as many unique channels as the nearest competitor
- Despite having fewer users, in 2019 Twitch earned more revenue than Youtube
- Twitch made $104 million from in-app purchases in Q1 2021
- 326 million hours of mobile gaming events were watched in December 2020
- Popular streamer xQcOW earned close to $2 million from Twitch in 2020
- Two-thirds of global Twitch users are male
General Twitch Facts
1. When was Twitch created?
(Business of Apps)
The history of this popular video game streaming platform begins back in 2007 when Justin Kan and Emmett Shear created a streaming platform under the name Justin.tv. It had several content categories, but the gaming section saw the fastest growth. Following the rising popularity of gaming streams, this content section was given its own platform, a new name, and in 2011 Twitch.tv became the leader of the eSports streaming industry that we know and love today.
2. Is Twitch owned by Amazon?
(Business of Apps) (Stream Scheme)
Twitch caught the attention of Amazon executives, so the retail giant purchased it for a cool $970 million in August 2014. Emmett Shear remains its CEO and the company is now headquartered in San Francisco, with 15 offices in 9 countries across the world.
Twitch User Statistics
3. The UK had 1.3 million active Twitch app users in June 2021.
Recent Twitch stats reveal a massive gap between iOS and Android devices on the platform: the difference between 1.2 million users of the former and only 98,093 of the latter is staggering. There were 10% (9,236) more monthly active Android users in May 2021, while iOS users remained constant.
4. There were 101,294 active Twitch channels in July 2021.
The number of average active channels changes with the season, growing during winters (and pandemic lockdowns) only to decline over the summer. To illustrate, there were over 122,000 active channels in February 2021.
5. Over 9.3 million streamers were active in April 2021.
Twitch analytics indicate this is a minor decline from January 2021, when a record 9.9 million streamers used the platform. The biggest month-on-month growth was seen in April 2020, when Twitch users grew by 42% to reach 7.2 million.
6. Two-thirds of Twitch users globally are male.
While the majority of streamers worldwide are men, Twitch subscriber stats suggest female Twitch streamers made up 35% of global users in 2019.
According to the same source, most streamers (41%) fall in the 16-24 age group, while 25 to 34-year-olds make up 32% of total users to access Twitch in the same year.
7. Over 30 million users visited Twitch.tv daily in the first half of 2020.
And if you dig around the available Twitch stats, you’ll find that 22.67% of Twitch desktop traffic originates in the US. UK and Germany follow with about 7%, while Canada, Russia, and France hover around 4%.
8. Twitch had 1.17 billion total visits in the first half of 2021.
The web traffic analysis company Alexa currently ranks Twitch as the 35th most popular website globally in terms of internet traffic and engagement, and 12th in the UK. The average user spends 8 minutes and 22 seconds on the website daily.
Twitch Usage Statistics
9. Over 256 million hours were streamed on Twitch globally in the first quarter of 2021.
Recent Twitch stats show that it remains unrivalled as the largest streaming platform worldwide. Other competitors lag far behind: users streamed 19.5 million hours on Facebook, while 9.7 million hours were streamed on YouTube Gaming Live.
10. Users worldwide watched 6.34 billion hours in the first quarter of 2021.
Twitch viewer stats clearly mark this as the all-time peak in viewership figures, comfortably beating the second quarter of 2020 when users consumed 5.07 billion hours. The same period in 2021 saw 1.06 billion hours watched on Facebook, while visitors to the YouTube Gaming Live platform watched a total of 1.37 billion hours.
Twitch Revenue Statistics
11. Twitch made over $103 million from in-app purchases in Q1 2021.
(Statista) (Business of Apps)
The Amazon-owned company generated $2 billion in revenue in 2020 – that’s half a billion more than the previous year! Crucially, in-app revenue practically doubled every six months during that period, going from $27.7 million in Q1 2020, to $64 million in Q3 2020, to $103.7 million in Q1 2021.
12. The UK was the second-largest Twitch market by downloads in 2020.
As could be expected, the US is at the top of the list with over 4.3 million downloads in the same period, followed by the UK with 766,200 downloads. The total number of downloads worldwide reached an astounding 10.7 million for the year.
13. Despite having less users, Twitch earned more revenue than Youtube in 2019.
((The Information) (SuperData)
Twitch generated $230 million from ad revenue in 2018. In 2019, Twitch advertising was projected to bring in about $300 million. Тhe Amazon subsidiary aimed to raise the figure to $1 billion jointly from advertising and commerce in 2020, but in keeping with company policy, no ad-specific revenue data has been disclosed.
Despite a smaller viewership, Twitch made 1.54 billion in revenue in 2019, as opposed to YouTube’s $1.46 billion, and both companies are said to have recorded high ad revenues.
14. Twitch will lower subscription prices to boost subscriber count and creator revenue.
(Esports News UK)
UK users will be glad to hear Twitch plans on offering its services at cheaper prices. Namely, Britons now enjoy ad-free streaming, exclusive subscriber chat, as well as emotes and sub badges with a tier 1 subscription for only £5. Tier 2 and 3 subs offer additional features such as extra emotes, emote modifiers and badge flairs, coming at £10 and £25, respectively. The idea is to lower the price of admission further so as to boost the platform ecosystem while starving the competition.
15. There were 51,500 registered Twitch partners in 2020.
Twitch partners is the company’s term for experienced affiliate streamers with a large number of followers and exclusive, copyrighted content. As per Twitch Tracker, the number of partners has been steadily increasing over the past few years, growing 44.6% since 2018.
16. Estimates for the global eSports market in 2021 exceeded $1 billion.
That’s a year-on-year growth of $137 million or over 12%. The largest portion of the income consists of ads and sponsorships, totaling $641 million.
But this is merely a sign of things to come: revenue from the worldwide eSports market is projected to blow up and top $1.6 billion in 2024.
Famous Twitch Streamers Statistics
17. Fextralife’s channel had over 1.5 billion views as of July 2021.
Fextralife, a gaming hub and news source, is the most viewed channel across the entire platform. As of July 2021, the channel had 1.57 billion total views, according to Twitch streamer stats. Riot Games is second among the top Twitch streamers with 1.29 billion, while ShadbaseMurderTV, a channel that until recently focused exclusively on a single game, had 719 million views.
18. Ninja is currently followed by over 16 million people.
Our pursuit of the most followed Twitch streamers brings us to… a ninja?! Known as Tyler Blevins to his friends and family, Ninja is the most popular streamer in the world with close to 16.8 million gamers following at the time of writing, according to global Twitch channel stats. The user Tfue is second in the ranking with about 10.5 million followers, while the streamer known as Rubius has close to 9.5 million Twitch followers.
19. Syndicate, Mongraal, and SovietWomble are some of the top UK Twitch streamers.
Straight out of Manchester, Tom Cassell and his streamer alter ego Syndicate now have 3 million Twitch followers. He began his streaming journey back in 2016, mainly broadcasting games like Minecraft and Call of Duty.
Kyle ‘Mongraal’ Jackson is a British gaming prodigy with 2.7 million Twitch followers at only 15 years of age. He earned a qualification in the Fortnite World Cup in 2018 and secured a cash prize of $375,000.
Though his Twitch handle doesn’t sound very British, SovietWomble gained popularity in the UK and worldwide by playing a variety of video games and through his ‘Random Bulshittery’ series. The Brighton-based streamer can now boast over 1.3 million followers.
20. In 2020, xQcOW earned close to $2 million.
How much do Тwitch streamers make, you wonder? Well, if you’ve spent years studying for an advanced degree, you best look away now. Felix Lengyel, better known as xQcOW to the Twitch faithful, was the highest-paid streamer in 2020, earning $1.98 million for his gaming exploits. Following closely are Nick Kolcheff (Nickmercs) with $1.73 million and Ibai Llanos (Ibai), who raked in $1.37 million in the same year.
21. TheGrefG had 2.4 million simultaneous viewers in 2021.
TheGrefG’s channel has the most viewed Twitch stream, hitting a record peak of 2,390,720 concurrent viewers following his collaboration with Fortnite in January 2021. Users Ibai and EleagueTV were also among the top Twitch streamers, hitting peaks of 1.5 and 1.1 million concurrent viewers, respectively.
22. Felix Lengyel’s channel was watched for close to 40 million hours in May 2021.
Better known as xQcOW, the highest-paid Twitch streamer for 2020 broadcast content worth 38.9 million viewing hours during a single month. Twitch viewer stats also show that followers watched the user Gaules for a combined total of 13.9 million hours, whereas shroud’s channel reached 13.3 million hours of viewing time.
Twitch Game Statistics
23. The general chat category was the most popular overall by hours watched.
It seems gamers can’t get enough of good, old-fashioned chit-chat: Just Chatting had 1.9 billion hours of watch-time globally in 2020. The only game that got anywhere near was League of Legends, with 1.4 billion hours of watch-time worldwide.
As expected, Fortnite also secured its spot among the most popular games on Twitch with 904 million watched hours. Minecraft and World of Warcraft lag behind, with 459 and 411 million hours each in 2020.
24. Valorant generated 737 million hours of watchtime.
The June 2020 release by Riot Games was the most popular new IP game for 2020 by hours viewed. Fall Guys: Knockout was second with 139 million viewing hours, while the hotly anticipated Cyberpunk 2077 raked in “only” 61 million hours.
25. League of Legends had over 42.5 billion all-time views as of July 2021.
Fortnite is also among the best games to stream on Twitch and its 25 billion all-time views speak of its popularity. Interestingly, the classic CS: GO still lingers among the all-time top 3 with 19 billion Twitch views.
26. Gamers watched 41 million hours of GTA V streams during one week in June 2021.
Or, to put it another way, Twitch users watched a combined 4.7 millennia of GTA V gameplay in a single week. So, yeah, you could say Grand Theft Auto V was the game of the summer of 2021 in terms of weekly hours viewed on Twitch. It was closely followed by LoL with 40 million hours of viewing.
27. Most popular games in July 2021: GTA V and LoL dominate Twitch streams.
Rockstar Games’ open-world masterpiece cemented its rockstar status with the highest viewership count of all the games for the month, raking in 182,600 average viewers. League of Legends, the beloved online battle arena game, notched another six-figure viewership month and an average viewer count of 168,200.
Popular shooters Valorant and CoD lagged behind the leaders, with average audiences of 96,100 and 86,300 viewers, respectively. Another shooter, the colourful and epic battle royale that is Fortnite, had a similar average viewer count of 82,100.
The golden oldie first-person shooter CS: GO is still going strong with 72,600 average viewers during July 2021 and, curiously, the highest peak viewer figure of all the games mentioned so far. Meanwhile, former fan-favourite PUBG seems to be losing steam, the realistic free-to-play and free-for-all shooter reaching an average viewer count of 17,200.
28. The most popular Twitch clip of April 2021 featured a pornstar.
It’s all fun and games until the pornstars show up. The predominantly young and male Twitch audience apparently can’t resist some mature content as well, as a segment of pornstar actress Mia Malkova’s stream where she talks about her first kiss while seductively lounging in a bathtub got a whopping 626,260 views in April 2021.
29. The purse for a Dota 2 tournament eclipsed renowned traditional sporting events.
One of the most popular games on Twitch and in eSports generally, Dota 2 has always had a large audience. But the fact that the International 2017 Dota 2 tournament had a purse of $24.7 million, larger than traditional sporting juggernauts such as the Confederations Cup or the Golf Masters, still surprised many.
Similarly, at $2.5 million, the 2016 Halo World Championship, then in its 13th year, offered a larger prize pool than the World Darts Championship or the Tour de France, the world’s largest annual sporting event, organized since 1903. Allez, allez, cliquez!
Mobile Streaming Statistics
30. In December 2020, users watched 326 million hours of mobile gaming events.
This is a decline of 36 million hours or 10% compared to the previous month. The highest number of mobile gaming hours watched was recorded in July 2020, when 381 million hours of mobile gaming content was viewed worldwide on all streaming platforms.
31. The Twitch mobile app had close to 25 million downloads worldwide in Q2 2020.
The app’s mobile downloads increased significantly in 2020, with most downloads made in the second quarter of 2020. In the first quarter of 2021, the live-streaming service saw a total of 21.94 million downloads of its mobile app globally.
32. The UK accounted for 411,000 Twitch downloads for Android in Q1 2021.
If you’re wondering how to stream mobile games on Twitch, simply use the Twitch mobile apps available on the App Store or Google Play. In the first quarter of 2021, Twitch for Android was downloaded a total of 9.1 million times, mostly in the USA (954,636 downloads), Spain (951,641), and Brazil (930,149).
33. Similarly, the UK accounted for 469,000 Twitch downloads for iOS in Q1 2021.
Looking at iOS downloads, the Twitch mobile app was downloaded a total of 5.6 million times during the first quarter of 2021. There were over 2.1 million downloads in the United States, followed by 469,165 downloads in the UK, and 268,016 in Canada.
Twitch Vs. Other Streaming Platforms
34. YouTube Gaming grows, but Twitch is still the Goliath.
YouTube Gaming Live may have doubled the hours watched on the platform from 2019 to 2020, but Twitch is still the undisputed leader of the streaming world. For example, during the fourth quarter of 2020, YouTube Gaming users consumed 1.92 billion hours, a mere third of the 5.4 billion hours of Twitch gameplay watched. Encouragingly, this marked an increase of almost 15% from the previous quarter for Twitch.
The gap is even more pronounced in the Twitch vs. Youtube Gaming streaming stats: nine out of every ten streamed hours are broadcast on Twitch. In sheer numbers, 761 million hours of content were broadcast on Twitch during 2020, compared to 54.9 million hours on YouTube Gaming, and 33.5 million hours on Facebook Gaming.
It should be said, however, that the two runners-up are making significant strides and the leader can’t afford to rest on its laurels.
35. Facebook Gaming saw a threefold increase of hours watched and streamed in 2020.
Facebook Gaming is the smallest of the three streaming competitors, but the wide user base of the social network giant should nоt be underestimated. The 3.1 billion hours consumed on the platform during 2020 are a significant jump from the 1.1 billion hours of the previous year, and there was a similar surge in hours streamed, from 11.7 million in 2019 to 33.5 million hours in 2020.
36. Twitch has 3x as many concurrent viewers as the nearest competitor.
During the last quarter of 2020, Twitch recorded 2.5 million simultaneous viewers, compared to YouTube’s 870,000 average concurrent viewers and Facebook’s 410,000. Competitors should note that, according to Twitch analytics, this is a 10% increase in concurrent viewers compared to just six months earlier.
37. Twitch has 10x as many unique channels as Youtube Gaming.
(Business of Apps)
And fifty times as many as Facebook Gaming! Twitch stats indicate the company had 10.6 million unique channels in the third quarter of 2020, compared to YouTube Gaming’s 913,000 and Facebook Gaming’s 270,000.
Before we go AFK
It’s clear that eSports have become a big deal, with countless gaming events to watch and bet on. Whether you are a dedicated streamer or casually watching pro gamers play to pick up a few pro tips, streaming can be a lot of fun. While users will always benefit from the fierce competition between platforms, for now Twitch remains the most popular live streaming service and our cool Twitch stats are here to prove it.
Can I watch traditional sports on Twitch?
Despite being primarily an eSports platform, streaming professional sports on Twitch was recently introduced as the company attempts to branch out and stay ahead of the competition. Viewers can watch streams from the channels of football clubs like Real Madrid and Arsenal, while the relaunch of the TwitchSports channel makes it easier for users to find sporting events from the NBA, NFL, Premier League, Champions League, UFC and others across the platform.
How much data does Twitch use?
One hour of Twitch streaming in the average 480p quality uses up 700 MB of data. A high-quality 720p stream requires 900 MB per hour, while watching your favourite gamer play in 1080 HD takes 1.5 GB per hour of streaming.
What is the best time to stream on Twitch?
It’s hard to determine a general best time to stream, as this depends on various factors. But streaming from 7 to 11 in the morning (in your timezone) should give you less competition to fight off.
How do I find out how many subscribers a channel has?
Since Twitch only shares streamers’ follower counts publicly, the number of subscribers cannot be found on a channel page. If you’re interested in a particular streamer’s subs, you should try tools like Twitch Tracker.
How do I get viewers on Twitch?
Getting your first viewers on Twitch can take some time. What beginners can do is get friends and family to subscribe, promote themselves on social media, or stream during peak hours. Using chatbots or co-streaming can also help boost your viewer count.
Who has the most followers on Twitch?
Richard Tyler Blevins, commonly known as Ninja, has the highest count of Twitch followers. He is currently followed by 16.8 million people.
How do Twitch streamers make money?
Today’s top streamers earn money through subscriptions, donations, various partner and affiliate platforms, as well as Bits – a virtual currency that viewers ‘cheer’ with, earning streamers $0.01 per Bit. Some gamers combine Twitch incomes with their professional gaming earnings from tournament prizes and sponsorships.
- Business of Apps
- Esports News UK
- Socially Powerful
- Stream Scheme
- The Information
- Twitch Tracker