During the industry’s annual Safer Gambling Week, the online casino Sky Vegas offered free “spins” spins to recovering addicts, which props concerns that the messages can trigger relapses.
This incident emerged right after Flutter, the parent company of Sky Vegas, boasted of improved, safer gambling measures.
People who had voluntarily self-excluded themselves from playing online slots and other online games such as roulette or poker received promotional emails from Sky Vegas. The Sky Betting and Gaming company has publicly apologised for the incident.
However, this is not the first time Sky Betting and Gaming has breached its licence terms, as back in 2018, it received a £1m fine for transgressions, including sending promotional material to over 50.000 customers.
The number of self-exclusion by gamblers is continuously rising every year, and just in 2018, there were over 42.000 new self-exclusion in the betting sector.